Concerned over the revised distributor margins, the Maharashtra Consumer Products Distributors Federation (MSCPDF) has decided to start a non-cooperation movement against Hindustan Unilever Ltd (HUL).
Starting from January 11 until February, the body has threatened to turn multiple brands of the company inactive in the State, which will result in no booking and billing of products.
The distributors’ body has asked the FMCG company to set a minimum of 5 per cent distributors’ margin, remove non-existent outlets/retailers from the system database, enhancements in the central database, and implement a provision in the software system to prevent billing to outlets without valid FSSAI licences. Asking HUL not to interfere in the distributor’s margin in incentive parameters, the federation has threatened to organise non-cooperation movements in other States from March 1, and a protest will be held outside the HUL headquarters.